Industry
Pet industry
Location
Australia


THE IDEA
A pet brand needed an identity that could feel smart, caring and instantly recognisable. As a branding agency, 3C Brand Hub focused on creating a visual identity that communicates the brand’s approach to smarter pet care.
THE MARK
The P-shaped symbol brings together a pet paw and a clean, modern form — creating a compact mark that works across digital, stationery and product packaging.

- Smart Feeding
- Healthy Hydration
- App Control
- Happier Pets


